North Coast Tours has long recognised that individuals with whom we conduct business value their privacy. However, in order to conduct global business in this increasingly electronic economy, the collection of personal information is often necessary and desirable. It is the goal of North Coast Tours to balance the benefits of e-commerce with the right of individuals to prevent the misuse of their personal information.
Our primary goal in collecting personal information from you is to provide you with a smooth, efficient, and personalised experience while using our services. This allows us to provide services and features that most likely meet your needs, and to customise our service to make your experience easier and quicker.
The Collection of Personal Information
In some circumstances, North Coast Tours may request personal information from you, such as your name, e-mail address, company name or telephone number. Your response to these inquiries is strictly voluntary. North Coast Tours uses this information to customise your experience on our website. In addition, North Coast Tours may use this information for other business purposes, such as alerting you to products and services that can assist you in your business, promoting site registration, and assisting in processing orders. In general, you can visit our site without divulging any personal information. However, there are some areas of this site that require your information to complete the customisation functions, and may not be available to those who elect not to reveal the information requested.
Collecting Domain Information
North Coast Tours also collects domain information as part of its analysis of the use of this site. This data enables us to become more familiar with which customers visit our site, how often they visit, and what parts of the site they visit most often. North Coast Tours uses this information to improve its web-based offerings. This information is collected automatically and requires no action on your part.
Using the Site’s web server log files, we use IP addresses to analyse trends, track users’ movement, and gather broad demographic information for aggregate use. IP addresses are not linked to personally identifiable information. This information may include the URL that you just came from (whether this URL is on our site or not), which URL you next go to (whether this URL is on our site or not), what browser and operating system you are using, your IP address etc.
Our Disclosure of Your Information
By way of example (without limiting the foregoing), we may be forced to disclose information to the government or third parties under certain circumstances, or third parties may unlawfully intercept or access transmissions or private communications. We can (and you authorise us to) disclose any information about you to law enforcement or any other official government body as we, in our sole discretion, believe necessary or appropriate, in connection with an investigation of fraud, intellectual property infringements, or other activity that is illegal or may expose us to legal liability.
As a general proposition, we do not sell or rent any personally identifiable information about you to any third party.
We do aggregate personally identifiable information and disclose such information in aggregate to advertisers and for other marketing and promotional purposes. However, in these situations, we do not disclose to these entities any information that could be used to personally identify you.
· Legal Requests
We cooperate with law enforcement inquiries and other third parties to enforce laws, intellectual property and other rights. Local and international law enforcement agents can request and may receive your personally identifiable information.
· Suppliers and Other Service Providers
From time to time, we use third party Suppliers and Service Providers to facilitate our services. Where any Service Provider collects information directly from you (such as the situation where we ask a Service Provider to conduct a survey for us) you will be notified of the involvement of the Supplier or Service Provider, and all information disclosures you make will be strictly optional.
Our Use of Your Information
We use personally identifiable information about you to improve our marketing and promotional efforts, to statistically analyse site usage, to improve our content and product offerings and to customise our site’s content, layout, and services. We believe these uses allow us to improve our site and better tailor it to meet our users’ needs.
We use your e-mail address to send you newsletters or other communications that you have requested from the Site. Out of respect for our users, we give you the opportunity to opt-out at any time.
Some pages on this site use “cookies,” which are small files that the site places on your hard drive for identification purposes. These files are used for site registration and customisation the next time you visit us. You should note that cookies cannot read data off your hard drive. Your web browser may allow you to be notified when you are receiving a cookie, giving you the choice to accept it or not. By not accepting cookies, some pages may not fully function and you may not be able to access certain information on this site.
We endeavour to do our best to safeguard the confidentiality of your personal identifiable information but we do not use encryption (such as SSL) or firewalls to further protect the information as it travels across the Internet. This is because we do not believe that the personal information we currently collect warrants such measures and the accompanying loss of speed experienced. You should be aware that “perfect security” does not exist on the Internet.
North Coast Tours reserves the right to change, modify or update this statement at any time without notice.